Activities
- Branding
- UX/UI Design
- E-Commerce
- Web Design
Client
Apps & Games
About
Leveraging Real People in TikTok Ads for Increased Engagement and Conversions.
Challenge
- Ad fatigue among TikTok users due to the influx of ads with stock footage and animations.
- Need to stand out and generate excitement among an audience that craves authenticity.
- Limited budgets for high-quality productions.
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Creatives Strategy & Optimization Strategy
- Ad fatigue among TikTok users due to the influx of ads with stock footage and animations.
- Need to stand out and generate excitement among an audience that craves authenticity.
- Limited budgets for high-quality productions.
- Develop a series of ads showcasing real people using the advertised products or services.
- Opt for natural and candid shots to convey authenticity.
- Use trending hashtags and popular music to align with TikTok trends.
- Incorporate text overlays highlighting key features and benefits.
Results
- Increased engagement and conversion rates through the use of real people in ads.
- Improved brand awareness and recall among TikTok users.
- Engagement with a younger demographic that is particularly receptive to influencer marketing.
- Optimized campaigns for cost-efficiency and higher return on investment (ROI).
- Established a strong brand presence on a growing social media platform with a potential for long-term growth.
Fonts / Typography
Barlow
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Color Palette
passion leads to success
TYKONO STUDIOS